Creative Branding Print Packaging
Breaking The
Taboo, Period.
Overview
Wild Hearts Gang is a feminine hygiene brand designed to not only guide young women through menstruation but encourage them to conquer each day with the comfort of a complete starter pack.
Creative
The stigma surrounding periods conditions us to see menstrual cycles as something to be embarrassed about. The Wild Hearts Gang utilises a friendly all inclusive ‘girl gang’ approach that forms a sign of unity and support, helping to empower young women.
Seasonal variations
Samples of how the logo has been adapted to accommodate seasonal occasions throughout the year. Ensuring the brand is at all times relevant and engaging with consumers across all platforms including social media.